OMG SHE HAS GREYS VS OOH AAH SHE HAS GREYS!



Granny style grey hair colour is the hottest beauty trend for Spring/Summer 2015 – would you dare to bare all and go grey?

Seen endlessly as the latest style captured on Instagram, we’ve enjoyed seeing women from all over getting in on the silver band wagon!

For far too long, grey hair on women has been seen as a faux pas, a sign that she is letting herself go. Its stimulating to see a trend that goes against the norm so boldly. One that shouts that not only youthful looks can be just as beautiful!

Fashion designer Jean Paul Gaultier was the star of bringing granny glam into fashion back in 2011 when the models at his Autumn/Winter show strutted the catwalks with their hair coiffured into unusual grey beehives. Following on from this Kate Moss sported silver hair and now the list is endless with everyone from Rihanna to Nicole Richie have been experimenting with the look.

By Molly Edwards - Fashion Writer for A-SHU.CO.UK.



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WHO HAS BEEN NAMED THE MOST BEAUTIFUL WOMAN OF 2015?



People magazine named Sandra Bullock as the most beautiful woman in the world as part of their annual ‘Most Beautiful’ issue.

Other celebs who were in the line-up included ‘All About That Bass’ singer Meghan Trainor, and ‘Orange Is The New Black’ actress Laverne Cox.
    
The magazine finally confirmed Sandra as the winner and shared her magazine cover on their official Twitter page.

In her follow up interview, Sandra admitted thinking it is “ridiculous” she’s been named most beautiful woman! Discussing what she sees as the true meaning of beauty, Sandra quotes, “Real beauty is quiet. Especially in this town, it's just so hard not to say, 'Oh, I need to look like that.’ No, be a good person, be a good mom, do a good job with the lunch, let someone cut in front of you who looks like they're in a bigger hurry. The people I find most beautiful are the ones who aren't trying.”

Other candidates to have made this year’s top 10 include pop singer Ariana Grande and actress Gabrielle Union.

Last year’s winner was the Oscar-winning actress Lupita Nyong’o.

By Molly Edwards - Fashion Writer for A-SHU.CO.UK.



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BURBERRY'S SUCCESS IN THE RETURN OF THE PONCHO



Thanks to British fashion brand Burberry, the relaxed poncho has once again become the latest must-have fashion item!

Celebrities including the likes of Victoria Beckham and Sarah Jessica Parker have been sporting the trend in their Burberry ponchos, as have models and style pioneers Rosie Huntington-Whiteley, Suki Waterhouse and Cara Delevingne who have wrapped up in the £895 reversible ponchos, personalised with their own initials.

Burberry’s chief financial officer, Carol Fairweather, described sales growth for ponchos as “phenomenal”, adding “there’s a lot more to come from the poncho story.”

What’s your take on this trend? Personally we can’t get enough and are looking forward to a Spring/Summer take on the trend!

By Molly Edwards - Fashion Writer for A-SHU.CO.UK.



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GONE WITH THE WIND - WHAT A WAY TO GRAB A BARGAIN!



An entire outfit worn by actress Vivien Leigh in the iconic 1939 film ‘Gone With The Wind’ has been sold in auction for $137,000!

The two-piece ensemble was the most desirable listing in the Beverley Hills auction which consisted of over 150 pieces from the classic film. Worn by Leigh in several scenes of her portrayal of Scarlett O'Hara, the outfit consists of a grey jacket and skirt with black appliqué.

The outfit was originally purchased in the Sixties by collector James Tumblin at a mere… wait for it… $20!

"I saw this dress on the floor and a docent told me not to bother to pick it up, because they were throwing it away," Tumblin told The Telegraph. "I asked if he would sell it to me. I had noticed there was a printed label saying Selznick International Pictures and 'Scarlett production dress' was written in ink."

What a way to have grabbed a bargain!

By Misha Brown - Fashion Blogger for A-SHU.CO.UK.



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CELEBRITIES GOING CRAZY OVER THE NEW APPLE WATCH



The long awaited launch of the Apple Watch has finally come to a close with the product being on sale from earlier this week. That said, in the celebrity world, a handful of high-profile Apple fans have already got their hands on the coveted watch.

Beyoncé became the latest celebrity to endorse Apple's newest arrival, wearing the watch with a solid gold band while attending the Coachella Festival last weekend and promoting personal images on her Tumblr account. She joins an army of music megastars who have broadcasted their love for the watch via their social media channels - including the likes of Pharrell Williams, Katy Perry, and Drake.

Fashion guru Karl Lagerfeld is already wearing one too, having been spotted owing one in gold, as seen on the Instagram account of his bodyguard Sebastien Jondeau.

The Apple Watch was launched for pre sales earlier this month, quickly being sold out on April shipping dates, but it can be tried on in Apple Stores and London's Selfridges by appointment only. The Daily Telegraph  reports that the watch is on course to become Apples "most profitable product line ever".

By Misha Brown - Fashion Blogger for A-SHU.CO.UK.



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A STEP IN THE RIGHT DIRECTION - TRAINERS BECOME SERIOUSLY FASHIONABLE!



For their couture shows last season we were rather surprised to see the likes of Christian Dior and Chanel put trainers on the forefront of their collections. Since then, rocking a pair of trainers with your party dress has become uber cool and now trainers have been lifted in their style status.

Wear them on the streets, with your ball gown or even a pencil skirt, this footwear trend has many an appeal and is much welcomed by the work wear crowed who have longed for comfy shoes to acceptably wear to work!

There really is a style to satisfy even the most unwilling of trainer fashionistas!

By Molly Edwards - Fashion Writer for A-SHU.CO.UK.



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PRE SPRING/SUMMER 2015 COLLECTIONS AN OVERVIEW OF TRENDS TO COME



The pre Spring/Summer 2015 collections are upon us so here’s a quick lowdown of the trends we’ll be seeing next year!

- Louis Vuitton, Christian Dior and Marni showcased bold floral designs. Mostly in primary colours but with un-conventional floral designs in more of a pop/retro design.

- Ordinary and everyday style is not necessarily a bad thing as see at Prada and JW Anderson whose catwalks displayed colours of navy blue, browns and caramel with a nod towards a Seventies colour palette. Items were very casual and unfitting.

- Seventies dress up was the theme from Lanvin, Chloe and Marc Jacobs with lashings of silk, a corsage, a chubby Chloé fur jacket and slouchy Marc Jacobs glitter boots. Awesome!

- Over-sized, effortless pieces were seen at Valentino, Adam Lippes and The Row. Simple style but oh-so sophisticated. Work wear fabrics and boyish shapes. Valentino also showcased fringing.

- Tie-dye has come a very long way since our plain old tie-dye t shirts. Take your pick with pieces such as trousers to evening gowns. Ombre print is also hot with designers such as Michael Kors, Bottega Veneta and Burberry showcasing their designs.

- Pretty, feminine pieces were seen all over Valentino, Chanel and Louis Vuitton. Romance in clothing to the max! Victorian style was seen at Valentino whist Chanel had original colours and shapes to create a pretty mix. Hipsters also have a place as seen at Louis Vuitton.

- Marni, Valentino and Alexander Lewis had cropped shift dresses to die for! Popping pastel colours, bold designs and abbreviated cuts make these dresses suited for day or evening wear. Sweet, sexy and neat; one of my favourite new trends to come!

By Molly Edwards – Fashion Writer for A-SHU.CO.UK.



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PADDED WINTERWEAR GOING TO A WHOLE NEW LEVEL FOR A/W 2014



If thinking of this Winter gives you a chill then feat not as this trend is sure to keep you warm! We’ve all seen padded coats and jackets crop up over the last decade every time of the year when it starts to get chilly.

Well this A/W we’ll see a new take on this trend with quilting going beyond just a padded jacket but also on other clothing such as tops, trousers and even gowns!

Down proof clothing is expanding into other types of weatherproof dressing, with cover-ups now being pieces of fashion rather than just to keep off the cold chill.

Mui Mul for example has transformed old school cover-ups such as anoraks and parkas, making them over in glossy rubber, level Neoprene and lush silk.

By Molly Edwards – Fashion Writer for A-SHU.CO.UK.



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SPARKLE AND STORM - SAY HELLO TO THE NEW GALAXY TREND FOR A/W 2014



Space-age cocktail dressing just got hot! A stunning new trend to hit the catwalks for Autumn/Winter 2014 is the ‘Rocket’ trend - think an array of stars or a multi-colour glistening galaxy.

In terms of colour it will be everything imaginable from a rainbow of iridescent shades. A beautiful multitude of colours, rich fabrics, brocade and a lot of “wow’s”. Perfect for the month of December and the festive season we say!

Vogue Editor Dolly Jones describes the trend as “…the allure of shimmering fabrics never fades. At night they're so sophisticated, and so modern, they make for the kind of evening you never forget”.

On the catwalks, Marc Jacobs and Marco de Vincenzo went head-to-toe on the trend with lit up sparkles and synchronised pieces to create a dazzling effect.

By Molly Edwards - Fashion Writer for A-SHU.CO.UK.



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HOT NEW TREND: SLOGANS



Slogans have popped up all over the catwalks from the likes of Louis Vuitton to Ashish and Kenzo to name but a few. We’re not surprised considering all the sportswear styling of recent seasons; it was inevitable that short crop tops and t-shirts would see slogans and mottos eventually plastered all over them.

Loud, shout-out slogans are hitting the mainstream. But in effect, we are not so convinced of the classiness of this trend. I, personally, think that the head-to-toe look should be left at home and instead a single, understated message is the look of great style. Or, if you insist on going all out, why not do it with one single item, for example a printed scarf

"Wear your thoughts on your sleeve," says Vogue contributing editor Calgary Avansino.

What are your thoughts?!

By Misha Brown - Fashion Blogger for A-SHU.CO.UK.



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